Success Starts with a POV!
POC's are common when Starting with a new technology - Prove the concept. BUT, if you want to get buy-in from the Worker Bees right through to management and leadership, you will need a Proof of Value (POV).
This difference is that a POV should be:
- Rapid
- High level of Quality
- Quantitative
- Showing improvement on a known issue/problem
- Demonstrating improvement from how things are currently done
This likely means whether you develop content yourself, or have someone like Scope AR Creative Services team build it for you, it needs to be a high quality project. We recommend that our team is involved at a minimum to ensure that it hits the quality we would deliver.
It should be fast. Don't bite off too much. Pick something that can be completed within 1-2 weeks so you can test and drive rapid results. A project that takes too long will lose interest and likely fail.
Work with your AR partner to map this out and ensure you have a successful POV. No matter where you fit in the organization, this is critical to generating success. Reach out if you have questions on how to get started, or structuring a POV
Love to hear additional thoughts on this!
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